1The Challenge
A national fire door company faced limitations in their SEM program and requested help taking their 10-year-old account to the next level of efficiency.
2Our Solution
To ensure full visibility into SEM program results, we first rolled out call tracking to establish a baseline CPA. After a complete account restructure and many strategic optimizations, we significantly improved efficiency.
3The Results
We lowered the baseline CPA by 35%, growing the number of leads by 48% at flat ad spend.
“Thank you for everything you are doing for us.”
