Lead generation clients
Google Ads32%Average drop in cost per lead in the first month of our management.
Google Ads · Paid social · SEOMore booked calls.
More booked calls.
Less wasted spend.
We run your Google Ads, paid social and SEO around one goal: calls and booked jobs you can trace back to the ad that produced them. One senior team. One report you can actually read.
A senior principal involved in every accountUS-wide, based in Melbourne, FL
Example customer journeyFrom Google search to booked appointment3 minTracked
- Searches on Google“roof replacement near me”2:14 PM
- Sees your ad at the top2:14 PM
- Clicks to your landing pagePage matches the search. Reviews, photos, one short form.2:15 PM
- Books an appointmentThu, 10:30 AM. Confirmation sent by text and email.2:17 PM
- Lead logged in HubSpotKeyword, campaign and ad cost recorded. Team notified.2:17 PM
- Ad spend managed
- $15.3M+
- Conversions generated
- 195K+
- Client campaigns since 2018
- 200+
- Years of combined experience
- 20+
Your accounts, your data. We work inside:
- Google Ads
- Microsoft Ads
- Meta
- GA4
Google Ads managementPaid search is where
Paid search is where
we started.
Our paid search work is led by Nadya, who has run Google Ads since 2003 for Fortune 500 brands, agencies and startups. Every account gets the same treatment:
- Account audit and rebuild before new spend goes in
- Search, Shopping, Performance Max and YouTube campaigns
- Call and conversion tracking down to the keyword
- Search-term cleanup and negative keywords every week
- You own the account and every bit of its data
Lead generation clients32%Average drop in cost per lead in the first month we manage the account.
$15.3M+Ad spend managed
195K+Conversions generated
NewNew serviceNow advertising
Now advertising
inside ChatGPT.
ChatGPT shows sponsored placements below its answers, matched to what people are asking. We set up, track and manage ChatGPT ad campaigns, side by side with your Google Ads.
- Reach buyers while they compare options
- Conversion tracking live before launch
- A capped test budget, reported next to search
Illustration · an ad below a ChatGPT answerFree and Go users
We need a new roof before storm season. What should I look for in a roofer near Melbourne, FL?
Look for a licensed and insured contractor, a written warranty, local references and an inspection before any quote...
Example Roofing Co.Sponsored
Free roof inspection in Brevard County
Licensed, insured, written warranty. Book a same-week inspection online.
What we doEvery channel your buyers use.
Every channel your buyers use.
One team running all of it.
Search and social
Paid searchGoogle and Microsoft campaigns built around booked jobs, not clicks.ChatGPT adsNewSponsored placements below ChatGPT answers, tracked like search.Paid socialAds that stop the scroll and send the right people to the right page.SEO and AI searchGet found on Google, and in the answers ChatGPT, Perplexity and AI Overviews give.
TV, radio and streaming
How it fits togetherOne plan.
One plan.
Not five vendors who never talk.
- 01 · REACHGet known in your marketStreaming TV, radio, social and display build the name people search for later.
- 02 · CAPTUREWin the searchPaid search and SEO catch that demand. Your site, call tracking and fast follow-up turn it into booked calls.
- 03 · CONVERTFollow up without thinkingEvery lead lands in your CRM with its source, and automated follow-up runs on time.
- 04 · REPORTKnow what is workingA plain-English report across every channel: what changed, why, and what we do next.
Client work
See all case studiesResults we can show you.
eCommerce clients
Paid media26%Average lift in online revenue in the first 30 days, at flat ad spend.
Organic search client
SEO700%Peak organic traffic growth in one of our published case studies.
AI receptionistEvery call answered.
Every call answered.
Even at 2 AM.
A voice and chat agent trained on your business. It answers in your name, asks the right questions, and books the job on your calendar.
Incoming callSample transcript01:24
Agent: Hi, thanks for calling. How can I help tonight?
Caller: We have a leak over the kitchen after the storm.
Agent: Sorry to hear that. I have Thursday at 10:30 for an inspection. Want me to book it?
Caller: Yes, please.
Booked: Thu 10:30 AM · Added to CRM
TV, radio and streamingBroadcast reach.
Broadcast reach.
Digital accountability.
TV and radio still move people. We plan and buy them alongside your search and social, then track calls, branded searches and site visits through every flight.
Example flight planSpring launch, 8 weeksBroadcast + digital
- Streaming TVweeks 1 to 6
- Radioweeks 2 to 7
- Paid searchweeks 1 to 8
- Paid socialweeks 3 to 8
Calls and branded searches tracked weekly
Streaming TVAimed by zip code and audience.
Radio and audioLocal reach, on air and streaming.
Who you work withSenior people.
Senior people.
Big-agency experience.
Your account is planned and run by senior people, backed by partners who held senior roles at Publicis, Omnicom and WPP.
Your account team
Strategy partners
Bryan
Strategy and growth partnerEx-EVP, Zenith (Publicis)Former EVP and managing director at Zenith (Publicis). Led divisions at AT&T.Steve
Digital media partnerFormerly at IPG, Omnicom, WPPSenior media roles at IPG, Omnicom and WPP. TV, radio, streaming TV and programmatic.What types of businesses does CleverBoss work with?
Businesses of all sizes, from local home services companies to national B2B brands, across roofing, HVAC, legal, healthcare, financial services, self storage and eCommerce. Our sweet spot is businesses spending $5,000 to $100,000+ a month on advertising who want senior people running the account.
How much does it cost to work with CleverBoss?
Fees are either a flat monthly retainer or a percentage of ad spend, with no hidden markups on media. We recommend the right model for your budget and goals on a free strategy call.
Do you require long-term contracts?
No. After the first 3 months, agreements run month to month. We would rather earn your business every month with results than lock you into a long contract.
Who will actually manage my account?
Your account is planned and run by our senior team, with a direct line to your strategist. Nadya leads paid media and Said leads websites and AI. Our strategy partners held senior roles at Zenith (Publicis), AT&T, IPG, Omnicom and WPP.
Do I own my ad accounts and data?
Yes, 100%. You own your Google Ads account, your Meta Business Manager, your analytics data and every creative asset we produce for you. We work inside your accounts as managers. If you ever leave, you keep everything.
What results can I realistically expect?
Lead generation clients see an average 32% drop in cost per lead in the first month we manage the account. eCommerce clients see an average 26% lift in online revenue in the first 30 days, at flat ad spend. Results vary by industry and starting point, so we give you a realistic projection on the strategy call.
Free strategy call
Find out where your budget is leaking.
We look at your channels, your site and your follow-up, then tell you what we would fix first. No pitch deck.
