1The Challenge
In October 2024, we were asked to launch a brand-new Google Ads account for a limo company with zero previous advertising history — always a challenge with no baseline to go off of.
2Our Solution
We launched a mix of high-intent Search and Performance Max campaigns with localized ad copy and strong CTAs. Despite lower ad spend and high CPCs, this strategy drove conversions more efficiently with each passing month.
3The Results
January 2025 became the busiest month in the history of the company, per the client. Conversions grew month-over-month from 3 in October to 32 in January at a steadily declining CPA.
“Keep doing what you are doing because it is working!”
